IESS Group

Split the web… that’s what I say.

For years SE’s have been going on about the quality of search and during that time I have often spouted that a similar system to dewy decimal should be adopted to add order and discipline to SERPS and the search experience.

I still advocate we do just that, but for now I think that we should split the web into three distinguishable elements

1. Content that has a commercial bias – (for when you want to buy something)
2. Content that provides help and advice – (For when you need help in a task or project)
3. Content that is purely factual without bias or motivation to provide support – (When you need to search the raw facts from the fiction and not have persuasive bias within the content)

Wouldn’t the search experience be enhanced, if you could just tick a box that said ignore commercial pages? or only show commercial pages? Instead we still have to wade through content served which does not meet our search criterion.

It’s a simple and effective solution and could easily be user driven using Google +1.

Tags: Google, google +1, search engines, search quality

This entry was posted on Wednesday, June 22nd, 2011 at 6:58 pm and is filed under Search Engines. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.